Where Good People 

Make Good Business

People – their thinking, principles and moral compass, impact what acceptable business practice is. We curate the right people needed to build, grow and invest in better companies. Our unique approach aligns values and value creation.

AMANIcircle | Good people make good business

Where Good People Make Good Business

People – their thinking, principles and moral compass, impact what acceptable business practice is. We curate the right people needed to build, grow and invest in better companies. Our unique approach aligns values and value creation.

Navigating COVID-19

COVID-19 has disrupted ‘business as usual’ with enormous human and economic cost. It has highlighted weaknesses in our current way of doing business, along with possible solutions. It has highlighted the power of technology as well as issues, potential misuses and what’s needed to mitigate risks. We’re helping business leaders, entrepreneurs and investors think through these issues, to create a more ethical, responsible and sustainable way of doing business going forward.

Inspirational Response to COVID-19

COVID-19 is having a devastating impact on lives and economies. The crisis has also brought with it some truly inspiring examples of leadership and good business practices. We had a conversation with Winston Zahra, the CEO of GG Hospitality who, on 22nd March, closed their hotels and offered their rooms, free of charge, to the NHS. It’s a conversation worth listening to.

Navigating the New Normal

Are there lessons we can learn from China post-SARS? How do we reboot our economies in a more sustainable way? These are some of the questions we pose to Dr Marcus Schütz who, among other things, was responsible for the restructuring and turnaround of Shanghai Volkswagen in post-SARS China. He also shares perspectives on the issues we face as we rethink and reboot our economies. Full bio here.

COVID-19: the use of data & technology

COVID-19 is a pressing issue facing humanity. Against that backdrop, we wanted to explore the appropriate use of data and technology. To do that, we had a conversation with Ali Farzanehfar – a final year PhD student at Imperial College London. Ali’s research and interests are currently split between issues in data privacy and the impact of AI on industry. Full bio here. 

AMANIcircle | case study

Is FOMO driving your decisions?

Remember Theranos? We flagged it as a no-go a year before the scandal. The bottom line – if a company is getting lots of press coverage, receiving accolades or awards, and raising significant capital, it does not necessarily mean it’s a company worth backing.

Rethinking Entrepreneurial Success

We often hear ‘it’s a great company, they’ve raised $x’. This is wrong, as witnessed in recent disasters (e.g. WeWork, Uber and Theranos). We peeled back the layers on venture investing for Entrepreneur Middle East and what we should be looking at.

Meet the Founder

DEBORAH WEBSTER

Deborah believes the decisions and actions we make today shape the future, and the future is not a ‘fait accompli’, as some tech evangelists would have people believe. She set up AMANICIRCLE to unpack and explore potential futures, the impact on business and society, and to use that insight to lead and invest in a more conscientious and responsible way. 

Meet the Founder

DEBORAH WEBSTER

Deborah believes the decisions and actions we make today shape the future, and the future is not a ‘fait accompli’, as some tech evangelists would have people believe. She set up AMANICIRCLE to unpack and explore potential futures, the impact on business and society, and to use that insight to lead and invest in a more conscientious and responsible way. 

The Story Behind AMANI™

The seed of AMANI™ was first planted during the global financial crisis. Triggered by a water privatisation deal in South America, our story highlights the broken system of our current way of doing business. Through our journey and research, we developed a philosophy and practice of business models of the future. 

AMANIcircle | Our Story

The Story Behind AMANI™

The seed of AMANI™ was first planted during the global financial crisis. Triggered by a water privatisation deal in South America, our story highlights the broken system of our current way of doing business. Through our journey and research, we developed a philosophy and practice of business models of the future. 

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Please complete the details below to get started. ALL INFORMATION IS CONFIDENTIAL – more about our Privacy Policy here.